Based on a successful pilot, new company brings Philadelphia the potential to achieve a 40 percent recycling rate with incentives and single-stream ingenuity.
WHEN Patrick FitzGerald and Ron Gonen began tossing around the idea of using incentives to get people to recycle, they had no idea that just three years later they would be running their own start-up company, RecycleBank, LLC, and making a bid to help municipalities all over the country move recycling programs to the next level. But that's exactly where they are these days. Using a combination of market-oriented consumer incentives, state-of-the-art high technology, a phenomenally comprehensive set of strategic business …
No comments:
Post a Comment